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		| Diego  Nocetti | 
	
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		| ''Portfolio Selection with Endogenous Estimation Risk'' | 
	
		| ( 2006, Vol. 7 No.6 ) | 
	
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		| I explore how investors allocate mental effort to learn about the mean return of a number of assets and I analyze how this allocation changes the portfolio selection problem. I show that the endogeneity of estimation risk alters the comparative statics of portfolio choice and provides an explanation to Huberman's (2001) empirical findings that “Familiarity Breeds Investment”. | 
	
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		| Keywords: | 
	
		| JEL: D8 - Information, Knowledge, and Uncertainty: General
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		| | Manuscript Received : Dec 07 2005 |  | Manuscript Accepted : Sep 26 2006 | 
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