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		| Joseph  Cavanaugh and Michelle  Alexopoulos | 
	
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		| ''Exploring the Behavior of Economic Agents: the role of relative preferences'' | 
	
		| ( 2006, Vol. 12 No.2 ) | 
	
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		| Standard economic theory assumes individuals choose actions that optimize their expected utility. In this paper we investigate how the existence of players with non-standard preferences may influence economic agents' behavior in some of the most frequently studied non-cooperative games. We find that allowing for the existence of agents with relative preferences can help explain observed economic actions which, at times, appear counter-intuitive. | 
	
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		| Keywords: | 
	
		| JEL: L2 - Firm Objectives, Organization, and Behavior: General D2 - Production and Organizations: General
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		| | Manuscript Received : Feb 12 2006 |  | Manuscript Accepted : Feb 21 2006 | 
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