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Alexander Rasch |
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''Platform competition with partial multihoming under differentiation: a note'' |
( 2007, Vol. 12 No.7 ) |
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A model of a two-sided market with two horizontally differentiated platforms and multihoming on one side is developed. In contrast to recent contributions, it is shown that platforms do not necessarily generate all revenues on the multihoming side by charging a higher price. Also, whether platforms' pricing structures favor exclusivity over multihoming is ambiguous. |
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Keywords: multihoming |
JEL: L1 - Market Structure, Firm Strategy, and Market Performance: General D4 - Market Structure and Pricing: General |
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Manuscript Received : Mar 27 2007 | | Manuscript Accepted : Mar 27 2007 |
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