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First Author:
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| José Antonio Núñez-Mora |
| Tecnologico de Monterrey, EGADE Business School |
| janm@itesm.mx |
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| janm@itesm.mx |
| México, 52910, México |
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Second Author:
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| Roberto Joaquín Santillán-Salgado |
| Tecnologico de Monterrey, EGADE Business School |
| roberto.santillan@itesm.mx |
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| México, 52910, México |
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Third Author:
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| Leovardo Mata |
| Tecnologico de Monterrey, Escuela de Ciencias Sociales y Gobierno y EGADE Business School |
| leovardo.mata@itesm.mx |
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| leovardo.mata@itesm.mx |
| México, 52910, México |
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