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Leonie Marks
University of Missouri-Columbia
125D Mumford Hall
Columbia, MO 65211
Biographical Sketch:

Associate Program Director of the Economics and Management of Agrobiotechnology Center (EMAC) at the University of Missouri-Columbia. My research focuses on consumer decision making in respect to genetically modified foods. Recent published work investigates public acceptance and media coverage of agbiotech. I am also Managing Editor of AgBioForum and teach in the area of consumer decision making.

Primary Research Focus:

consumer decision making

JEL Areas:
M3 : Marketing and Advertising: General
M1 : Business Administration: General